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encourage employees and executives alike to work together to
meet long term goals. NewWow is also built on a culture of trust,
in which employees can choose workspaces that suit them best.
Knowing employees value their work and their results allows
managers to depend on them to get the job done, whether or
not they’re at the same desk every day.

Building a Neighborhood
It stands to reason that if your employees make efficient use
of their time in the office, the goals of your company will more
quickly be achieved. Think about your office as a series of
neighborhoods. For example, your marketing employees should
work in the ‘marketing neighborhood’, while your financial team
works in the ‘financial neighborhood’, so they can more easily
share ideas with each other. Teamwork does wonders for morale,
and it can also have a more tangible effect
on financials. With employees of the same
department working close to one another, it
eliminates the need for long treks across the
office and unnecessary emails. While on its
own that might only take a few minutes, the
time saved over a year could mean hours
of productivity.

Going Green Saves Green
Sustainable building design is not only a
great move for the environment, it can also
help save your business money. By making
changes, such as incorporating LED lamps
and making use of daylight and presence
sensors, your company can reduce power
consumption and lower overall building
operation costs.
Automated building systems can also
significantly decrease energy waste. When
lighting, cooling and heating systems are
responsive to occupancy and seasonal
changes, it eliminates risk of human error, These changes are just some of what we recommend to tran-
such as forgetting to turn the lights off or misjudging when it’s sition your office to the workspace of the future. And the future
hot enough for the cooling system to be running. is now. Start talking to your employees to get their feedback
on these or other changes. This will inform your work going
Business Continuity forward and ensure you are making the right choices for your
Your office design can also help mitigate damages and promote business’s future.
safety during an emergency situation, such as a natural disaster,
snow storm, or fire. Employee safety is first priority, and no Michael Kruklinski is Head of Siemens Real Estate, Region
employee ever needs to put themselves at risk to travel to work. Americas, overseeing all operations for Siemens Real Estate within
At Siemens, our NewWow offices allow our team members to the Americas. With over 20 years experience at Siemens,
work remotely from anywhere. A safe and productive day is just Kruklinski has held several senior positions, most recently Chief
as accessible from home. Strategy Officer and Head of Corporate Development for Siemens
A whopping 80 to 90 percent of the U.S. workforce would Corporation USA. Over the past five years, he has led the implementation of the
like to telework at least part time. Because of the popularity of New Way of Working (NewWow) smart office concept, which as has been
remote working, making it an option that works for your space implemented in more than 120 sites in 43 countries, encompassing 72,000
can also decrease employee turnover. employees and 820,000 square meters of office space.

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