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New Engagement Opportunities

(Source: Navigant Research)

provide a silver bullet for digital transformation. The breadth articles highlighting the technology expectations of the next
of customer expectations, existing building infrastructure, and generation of business leaders. These employees expect
business relationships creates a myriad of channels to develop the convenience, comfort, and sustainability goals that they
partnerships and establish a new market position for promoting achieve with technology in their personal life should be
intelligent building solutions. As illustrated below, the real estate mirrored in their workspaces. The intelligence of a workspace
industry has an opportunity to engage with a variety of solutions is becoming a competitive differentiator for employers.
providers to enhance the way it supports clients and occupants.
The Bottom Line
#3 – Demand: Demonstrate Commitment to New Bottom-Up CRE stakeholders should invest in IoT and intelligent building
Pressure solutions to demonstrate industry leadership, maximize
Customers have new expectations for technology-driven customer/employee comfort, and enhance the overall building
experience in commercial buildings. This is a broad statement, experience. The digital transformation of the commercial
but research validates it. Whether you work for a REIT, manage building will appeal to next generation company leaders,
corporate real estate, or provide commercial services, investment technology-driven consumers, and bring substance to corporate
in intelligent building technologies can help demonstrate your sustainability reports.
commitment to key stakeholders—your occupants.
• Tenants: The commercial lease holder can reap multidimen- Casey Talon is a principal research analyst with Navigant
sional business benefits from intelligent building technolo- Research. Prior to joining Navigant, Casey worked with both
gies. For example, commercial spaces with smart, connected public and private sector clients as an analyst and consultant at
lighting plus software analytics can bring new insight to Nexant, IDC Energy Insights, and Camco Clean Energy
the executives responsible for signing the next lease. These focused on energy efficiency, building technologies, sustainability,
solutions can make the spaces more comfortable and and climate change.
convenient for their employees, which aligns with produc-
tivity goals, but also provides insight into space use and the 1 10 Trends for Intelligent Buildings in 2017 and Beyond“ www.navi-
square footage they need as they plan for their next lease. gantresearch.com 1Q 2017 www.navigantresearch.com/research/10-
trends-for-intelligent-buildings-in-2017-and-beyond
• Employees: For corporate property owners, happy employ-
ees are the future of their business. There are innumerous

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